Matched.
combines behavioral science, data and video technology to create personalized content that activates your audience.
Matched. is an innovative approach to modern communication.
Matched. takes personalized communications to a new level. Our groundbreaking product revolutionizes audience engagement by crafting personalized videos, based on data, informed by behavioral science, and tailored to your target audience. Matched. leverages the combined expertise of Yoveo and Affective Advisory to craft data-driven personalized content that truly engage your target audience. And with its simple plug and play API integration, Matched. offers effortless communication scalability and consistency with a few clicks.
Experience how Matched. enables a new way of audience activation.
Brands that already Matched. with personalized content.
Matched. meets your business goals.
Matched. works at each stage of the customer journey and across industries. Achieve superior performance with personalized videos, powered by data, behavioral science and creation.
+ 63%
Engagement Rate
Matched. can capture audience attention for longer durations.
+ 42%
Click-Through Rate
Matched. can see a substantial rise in click-through rates.
- 10%
Attrition Rate
Matched. can foster a strong customer relationships, leading to a reduction in attrition.
Successful cases that simply Matched.
Fan engagement at its best and sent to 24,000 fans.
Personal Christmas greetings sent to 4,000 customers.
Personal appeal to 10,000 ETH students for volunteer work.
Personalized employer branding for the apprentices. And this with more than 1,500 Coop starters annually.
A very personal congratulatory message for the podium finish.
A personal Thank You for 1 million private customers.
A selection of more use cases that can be Matched.
Birthday and anniversary mailings
Loyalty program engagement
Retention marketing
Upselling initiatives
Fundraising
Reassurance measurements
Onboarding
Invoice explainer
And many more
Our simple straightforward approach to getting Matched.
Step 1. Behavioral Analysis
We rapidly analyse your target group and identify behavioral hotspots to design and shape your target group approach.
Analysis of available data and information from your target group to create behavioral informed clusters and identify communication hotspots.
Review of most suitable behavioral science insights and methods on target group specific communication techniques in your context.
Outcome: Clusters of target groups | Behavioral insights for tailored approach for each cluster | Framing & wording of communication and video concepts for increased engagement.
Step 2. Video Creation & Personalization
We produce capturing video content based on our behavioral analysis, effectively conveying your messages to your audience.
Development of the storyboard, planning, and production of video content, and editing of the final videos.
Integration of personalization elements and automation for a customized experience in a 100% aligned corporate design.
Outcome: Personalized video experience | Video automation and scaling readiness | Message design and delivery
Step 3. Tracking & Evaluation
We track relevant KPIs and evaluate the performance and engagement with your target group.
Collection and analysis of data to provide an overview of important KPIs related to your communication in a transparent dashboard for you.
Interpretation of data to evaluate the KPIs and draw behaviorally informed conclusions to gain further insights on the target group approach.
Outcome: Concrete and transparent dashboard | KPI evaluation | Insights on target group behavior and engagement | Learning summary | Strategic outlook for evidence based recommendations for future communication. Test & Lean.
Contact our Matched. experts now.
Marco Demont
Head of Product and Customer Excellence
Gabriel Signer
Head of Personalized Videos
Daniel Seyffardt
Behavioral Insights Strategist
Torben Emmerling
Head of Behavioral Insights